How do you create search logic that works globally on the WWW and returns the most meaningful results?
How to make sure that the top result is www.harvard.edu and someone searches for 'Harvard'? It may seem trivial but it is not.
How to ensure that websites for 'Honda' or 'Toyota' turn up in the search results when someone searches for 'automobile manufacturers'? After all, those websites are not likely to contain the phrase 'automobile manufacturer' on them?
There's a lot of stuff that goes on behind the scenes. Here's a paper about some such stuff.
Here's a Google patent about a method for ranking hyperlinked pages using content and connectivity analysis.
A Google patent about determining reachability. One more Google patent.
Google Fellow Jeffrey Dean. Google Research home page.
A paper about the 'Temporal Dynamics of Online Information Streams."
How to make sure that the top result is www.harvard.edu and someone searches for 'Harvard'? It may seem trivial but it is not.
How to ensure that websites for 'Honda' or 'Toyota' turn up in the search results when someone searches for 'automobile manufacturers'? After all, those websites are not likely to contain the phrase 'automobile manufacturer' on them?
There's a lot of stuff that goes on behind the scenes. Here's a paper about some such stuff.
Here's a Google patent about a method for ranking hyperlinked pages using content and connectivity analysis.
A Google patent about determining reachability. One more Google patent.
Google Fellow Jeffrey Dean. Google Research home page.
A paper about the 'Temporal Dynamics of Online Information Streams."
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